MEDIMAGH , S. UGC or Chatbot? Two Strategies, One Goal: How UGC and Chatbots Divergently Reduce Online Product Uncertainty. Revue Internationale des Sciences de Gestion, [S. l.], v. 8, n. 4, 2025. Disponível em: https://revue-isg.com/index.php/home/article/view/2250. Acesso em: 30 nov. 2025.